In terms of design, analysts say that Jeep has the most going for it. Relative to other models in the line up, the prime directive will be to preserve and evolve the iconic look of Jeep Wrangler, a continued sales success. Crossover SUVs that would go over nothing, but wet grass does not make any sense. A Jeep should be a Jeep. Familiar with Jeep's design heritage, Mark Allen was promoted to head of Jeep design from his previous position of chief Dodge and Jeep truck design.
Link: Chrysler appoints new head of design for Jeep Brand «
